- Media companies make huge profits dealing with advertising, data, and other stuff.
- In Canada, there are many media companies generating handsome revenue.
- By picking the right option, traders diversify their portfolios and gain huge returns as well.
In the age of digitization, the role of media companies is ubiquitous yet inconspicuous. These companies are doing all types of jobs. They’re gathering and analyzing information, promoting brands and products, and organizing events. Most of these companies work in the backend and mostly remain unknown to laymen. However, investors keen to trade in the media stocks know them. By picking companies from different countries, it gets more systematic.
Canada is home to a number of media companies operating in multiple nations. These firms have been functional for many years. They have run several campaigns and helped various brands and events in achieving success. Moreover, the scope of marketing gimmicks is just getting bigger every day. So, investing in any such company is a smart thing to do. But it’s important to choose the company wisely after doing its analysis.
Canadian Media Stocks To Look Out For
These companies have performed very well in the markets and in their operations. They are offering great prospects of earning returns.
WildBrain Ltd. (TSX: WILD)
WildBrain functions as a full-fledged entertainment company. It deals with brand licensing, production, media, and animation. In addition, it owns the largest independent library of children’s television programming. The company relays its content through a group of Canadian specialty TV channels. The merger of Halifax Film Company and Decode Entertainment resulted in WildBrain in 2006.
Corus Entertainment Inc. (TSX: CJR.B)
Founded in 1987, Corus operates in the television, publishing, and radio industry. The company has a portfolio of 33 specialty TV services, 39 radio stations, and 15 conventional stations. While owning entities like Kids Can Press and Nelvana, it also operates under brand licensing agreements. It’s one of the most prolific media companies in Canada.
Boat Rocker Media Inc. (TSX: BRMI)
Based in Toronto, Ontario, this company produces and distributes a wide array of scripted and unscripted shows. Its subsidiaries are Platform One Media, Jab Filled Entertainment, Matador Content, and Insight Productions. Some of its shows include Dino Ranch, Orphan Black, Billie Eilish: The World’s a Little Blurry, American Rust, Invasion, etc.
ZoomerMedia (TSX-V: ZUM)
In 2007, Moses Znaimer, a renowned media personality, founded ZoomerMedia. The company started with content that focused on retired people. It caters to the Canadian Association of Retired Persons (CARP) with a number of services. Nonetheless, it recently began targeting the youth by acquiring Daily Hive and BlogTO.
Stingray Group (TSX: RAY.A)
Based in Montreal, Quebec; Stingray has a presence in various nations. It has offices in
Australia, the US, the UK, Israel, the Netherlands, France, Switzerland, and South Korea. The company broadcasts music and video content on a wide range of platforms. It delivers gaming consoles, mobile devices, IPTV, cable, and satellite television.
Media stocks are a wonderful option for diversifying and strengthening portfolios. They could be a little more volatile, but they can bring consistent returns as well. They are also perfect for making quick profits in the short term. At the same time, they can ensure long-term gains too. Therefore, every trader must invest in shares of media companies. Still, they must evaluate the options before making any investment decision.