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StarknetNu Holdings NU
NYSE · Updated 19:26 UTC01 Snapshot
Nu Holdings (NU) is trading at $15.73, +15.05% on the session. This page combines live quote data with The Market Periodical’s editorial coverage of Nu Holdings’s business and its exposure to crypto markets.
02 Price & Chart
Technical analysis
Key levels
Model price projection
| Horizon | Low | Base case | High |
|---|---|---|---|
| 7-day | $13.08 | $14.11 | $15.22 |
| 30-day | $12.14 | $14.20 | $16.61 |
| 90-day | $10.88 | $14.27 | $18.72 |
Model confidence: Medium. Algorithmic ranges from 1-year daily closes (drift + realized-volatility ±1σ bands, Yahoo Finance) — a statistical projection, not a prediction or financial advice.
Compare with peers
| Asset | Price | Change |
|---|---|---|
| Strategy (MicroStrategy) MSTR | $162.20 | -3.07% |
| Coinbase Global COIN | $198.13 | -1.46% |
| Robinhood Markets HOOD | $122.70 | -1.25% |
| Marathon Digital (MARA) MARA | $13.35 | -2.05% |
| Riot Platforms RIOT | $24.69 | -0.96% |
Recent daily prices
| Date | Open | High | Low | Close |
|---|---|---|---|---|
| Oct 13 | $15.85 | $15.86 | $15.59 | $15.73 |
| Oct 12 | $16.10 | $16.19 | $15.95 | $16.01 |
| Oct 9 | $15.56 | $16.14 | $15.48 | $16.12 |
| Oct 8 | $15.50 | $15.79 | $15.20 | $15.38 |
| Oct 7 | $15.55 | $15.72 | $15.43 | $15.58 |
| Oct 6 | $15.45 | $15.69 | $15.33 | $15.66 |
| Oct 5 | $14.98 | $15.46 | $14.84 | $15.18 |
| Oct 2 | $13.32 | $13.50 | $12.95 | $13.43 |
| Oct 1 | $13.24 | $13.32 | $12.75 | $13.29 |
| Sep 30 | $12.39 | $12.76 | $12.13 | $12.66 |
| Sep 29 | $12.30 | $12.50 | $12.27 | $12.35 |
| Sep 28 | $12.53 | $12.66 | $12.22 | $12.23 |
| Sep 25 | $13.56 | $13.68 | $13.44 | $13.59 |
| Sep 24 | $13.56 | $13.69 | $13.36 | $13.56 |
03 Fundamentals & Business
Nu Holdings is the parent company of Nubank, Latin America's largest digital bank by customer count. Founded in Brazil in 2013, Nubank offers credit cards, personal loans, savings accounts, insurance, and investment products entirely through a mobile app, with no physical branches. The company has expanded into Mexico and Colombia and serves more than 100 million customers across the region. Nu Holdings listed on the New York Stock Exchange in 2021. Berkshire Hathaway is a notable investor. Nubank is credited with bringing millions of previously unbanked Latin Americans into the formal financial system.
04 Crypto Exposure
Nu Holdings has genuine crypto exposure. Nubank launched Nubank Cripto in Brazil, allowing customers to buy, sell, and hold Bitcoin, Ethereum, and other cryptocurrencies directly within the Nubank app. It also listed its own loyalty token, Nucoin, on its platform, distributed as rewards to active users. The company has been relatively progressive among traditional-finance-adjacent firms in normalizing crypto access for retail consumers, framing digital assets as one component of a broader investment product suite within its super-app ambitions.
05 Earnings & Filings
Review Nu Holdings’s latest 10-Q, 10-K and 8-K filings directly on the SEC’s EDGAR system. Earnings dates and guidance feed our ongoing coverage.
06 Latest coverage
The Market Periodical’s latest reporting on Nu Holdings and the crypto-stocks sector appears here. See our stock analysis hub.
07 More
Can Nubank customers buy crypto directly in the app?
Yes. Nubank Cripto allows Brazilian customers to purchase Bitcoin, Ethereum, and a selection of other cryptocurrencies directly through the Nubank app with no need for a separate exchange account. The feature targets retail investors seeking a simple entry point and leverages Nubank's existing identity-verification and payment infrastructure.
What is Nucoin?
Nucoin is Nubank's proprietary loyalty token launched on the Polygon blockchain. Customers earn Nucoin for engaging with Nubank products and can redeem them for discounts or cashback within the ecosystem. It is designed as a customer retention tool rather than as a speculative asset, though it trades on secondary markets.
What risks should investors consider for Nu Holdings?
Key risks include credit quality deterioration in Brazil's consumer lending market, currency devaluation reducing USD-reported earnings, regulatory changes in Brazilian financial services, competition from incumbents such as Itau00fa and Bradesco, political and macroeconomic instability across Latin American markets, and execution risk as the company expands into Mexico and Colombia.
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Disclaimer. Informational only, not investment advice. Equities and crypto are volatile and your capital is at risk. Quote data may be delayed.
Source: Yahoo Finance, SEC EDGAR. Rendered 13 Oct 2026 19:26 UTC.