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Michael Saylor’s Strategy (MSTR) Resumes Bitcoin Purchases At New All-Time Highs

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Michael Saylor’s Strategy (MSTR) Resumes Bitcoin Purchases At New All-Time Highs

Key Insights:

  • Michael Saylor’s Strategy now holds 601,550 BTC, acquired for $42.87 billion at an average cost of $71,268 per coin, delivering a 20.2% YTD BTC yield in 2025.
  • Following the Bitcoin rally past $123,000, MSTR stock rose 3% in pre-market trading and is up 8% over the past week.
  • Technical analysts anticipate a breakout towards $476 and potentially new all-time highs above $550 for MSTR.

Strategy (formerly MicroStrategy) executive chairman Michael Saylor announced the purchase of 4,225 additional Bitcoin for approximately $472.5 million, purchased at an average price of $111,827 per BTC. This shows that the latest purchase might have come sometime during the middle of the last week, with the BTC price rallying over 12% on the weekly chart, and hitting a new all-time high above $123,000 today. Along with the announcement, the MSTR stock price is also up 3% in the pre-market trading hours on Monday.

Michael Saylor’s Strategy (MSTR) Buys an Additional 4,225 Bitcoin

As per the latest disclosure from Strategy, previously MicroStrategy, the firm added 4,225 Bitcoins in fresh purchases, for an investment value of $425 million.

With this latest accumulation, MicroStrategy’s total Bitcoin holdings now stand at 601,550 BTC, acquired for roughly $42.87 billion at an average purchase price of $71,268 per coin. The company also reported a 20.2% year-to-date BTC yield in 202

Saylor continues to lead the institutional adoption of Bitcoin even as BTC price trades at an all-time high of $123,000, with its daily trading volumes surging 159% to more than $111 billion. Following today’s announcement, the MSTR stock price has surged by more than 3% in the pre-market trading hours, reaching $446.

For a long period of time, the MSTR stock price has been trading under $400. However, the recent Bitcoin rally to all-time highs has once again fueled optimism among MSTR investors, as the stock is up 8% on the weekly chart, and 13% over the past months.

MSTR Eyes Further Upside From Here

As per the recent technical analysis by The Stock Trader Hub, MicroStrategy’s (NASDAQ: MSTR) stock closed above a key resistance level on the weekly chart, signaling potential upside momentum in the days and weeks ahead. Market analysts now anticipate a retest of the $476 level, with further gains possibly pushing MSTR toward new all-time highs above $550.

MSTR Stock Breakout
MSTR Stock Breakout | Source: Trend Spider

The breakout comes amid continued strength in Bitcoin, which remains closely tied to MicroStrategy’s stock performance due to the company’s large BTC holdings. Key support levels to watch on the downside are $424 and $390.

Strategy

If the MSTR stock rallies from here, it could instigate Saylor to conduct more stock sales, and use the proceeds towards buying more Bitcoins for the company. In order for investors to gauge the company’s position with Bitcoin holdings, Strategy has included several features, including the BTC Credit Model, for better analytics.

Michael Saylor’s Strategy Catches Up With Metaplanet, BlackRock

Institutional Bitcoin purchases have been on the rise with spot Bitcoin ETFs, seeing massive $2.7 billion in inflows last week. The BlackRock iShares Bitcoin Trust (IBIT) was the top performer, taking its total Bitcoin holdings past 700,000 BTC, with assets under management (AUM) crossing over $80 billion.

This makes IBIT the fastest ETF to hit such a huge AUM, within just 18 months of launch. Commenting on this achievement, Michael Saylor wrote: “IBIT is a monster”.

Earlier today, Japan’s largest public holder Metaplanet, also announced purchasing 787 Bitcoins while taking its total holdings to 16,352 BTC. Over the past week, Metaplanet has purchased more than 3,000 Bitcoins, and more than 7,400 over the past month. The company is now among the top five largest publicly listed Bitcoin holders.

BTC Price Upside to $150K
BTC Price Upside to $150K – Source: Ali Martinez

Bitcoin (BTC) has successfully reached the $121,000 mark after breaking out of a parallel channel pattern, according to crypto analyst Ali Martinez. The breakout confirms bullish momentum, setting the stage for further upside. Martinez identified the next key resistance levels at $131,000, $144,000, and $158,000.

Disclaimer

This article is for informational purposes only and provides no financial, investment, or other advice. The author or any people mentioned in this article are not responsible for any financial loss that may occur from investing in or trading. Please do your research before making any financial decisions.

Bhushan Akolkar
Written by
Cryptocurrency Journalist

Bhushan is a FinTech enthusiast and holds a good flair for understanding financial markets. His interest in economics and finance draws his attention towards the new emerging Blockchain Technology and Cryptocurrency markets. He is continuously in a learning process and keeps himself motivated by sharing his acquired knowledge. In his free time, he reads thriller fiction novels and sometimes explores his culinary skills.

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About this article

PublishedJuly 15, 2025 4:38 am
Last updatedJuly 15, 2025 3:41 am
Written byBhushan Akolkar, Cryptocurrency Journalist
ReviewedFact-checked by the TMP editorial desk

This report follows our Editorial Policy, Fact-Checking Standards and Code of Ethics. Found an inaccuracy? See Corrections.

Disclaimer. Informational only, not financial advice. Crypto, forex and stocks are volatile, high-risk assets — always do your own research and consult a qualified adviser.

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