Key Insights:
- MSTR stock jumped instantly after MSCI’s announcement. The index will continue to include Bitcoin Treasury firms like MicroStrategy.
- MSCI said current index treatment for companies with significant digital asset holdings will remain unchanged for now.
- Wall Street analysts welcomed the decision. TD Cowen reiterated a $500 target for MSTR stock. Benchmark set a higher target at $705.
MicroStrategy’s stock MSTR price surged by 6.6% in the after-hours trading on Jan 6. This upside for MSTR stock came as MSCI announced that it won’t be removing Bitcoin Treasury firms from the index.
Thus, Strategy (MSTR) and other Bitcoin holding firms will not feel the heat of selling pressure from the index removal.
MSTR Stock Gains on MSCI Index News on Bitcoin Treasury Firms
Amid the Jan. 15 deadline approaching fast, Michael Saylor’s Strategy has some good news coming from the MSCI Index. MSCI has confirmed that Digital Asset Treasury (DAT) Companies will remain included in its indexes following the February 2026 review.
On Jan. 6, the MSTR stock price tanked 4.81%. However, following the news that arrived after trading hours, the stock surged by 6.6%.
The decision is seen as a positive outcome for neutral index construction, said Strategy. In its official X post, Saylor’s Strategy thanked the Bitcoin community for standing firmly behind it. Michael Saylor also confirmed the development.
The MSCI Index noted it will continue evaluating company classifications. It will review firms holding non-operating assets, including digital assets. It aims to treat these holdings as core business activities rather than just investments.
MSCI noted that differentiating between traditional investment firms and DAT companies will require further research and consultation with market participants. The Index noted that it might bring an additional assessment criterion for the same. The official statement reads:
This development ends the FUD that Michael Saylor could sell billions of Bitcoins. Apart from Strategy, this is also a very bullish development for the crypto community.
Institutions Turn Bullish on MSTR Stock
The MSTR Stock has shown signs of recovery since the beginning of 2026, bouncing from $150 levels. Moreover, the MSCI Index announcement could usher in more capital into the stock.
Market experts have also started giving higher price targets for the stock. According to the FactSet data, Lance Vitanza of TD Cowen has given a target of $500 per share. Speaking on the development, Vitanza said:
Benchmark analyst Mark Palmer views the MSCI Index development as a positive catalyst for the shares. He has given a buy rating for the stock with a target price of $705. Palmer noted:
However, it is not a closing chapter for crypto treasury firms as MSCI signals more review for crypto firms. Thus, Palmer said that investors should remain vigilant for the long-term horizon.
MSCI says the framework “requires further research and consultation with market participants.” If MSCI were to amend its rules to more broadly exclude non-operating companies, Strategy could come under renewed scrutiny.
The company could also risk losing its inclusion in major market indices. Earlier this week, on Jan. 5, Strategy added 1,287 Bitcoin to its balance sheet.
Thus, its total holdings now stand at 673,783 BTC, valued at approximately $62.49 billion. The latest acquisition was completed for $115.97 million at an average price of $90,391 per Bitcoin.
Furthermore, the firm also boosted its U.S. dollar reserves by $62 million, bringing total cash holdings to $2.25 billion.
Strategy’s total Bitcoin position stands at 673,783 BTC with an average cost basis of $75,026 per coin. At current market prices, the company is sitting on unrealized gains of about 23.62%, or roughly $11.94 billion.
Bhushan is a FinTech enthusiast and holds a good flair for understanding financial markets. His interest in economics and finance draws his attention towards the new emerging Blockchain Technology and Cryptocurrency markets. He is continuously in a learning process and keeps himself motivated by sharing his acquired knowledge. In his free time, he reads thriller fiction novels and sometimes explores his culinary skills.
